Paul Taylor

Case Study

/What we did

  • Assessed the full site first: SEO, content, performance and UX, benchmarked against key competitors
  • Prioritized every action by effort and impact
  • Wired the measurement stack: GA4, Search Console, Clarity and Polar Analytics
  • SEO: deep assessment turned into a prioritized implementation plan
  • CRO: redesigned the Shopify theme, rebuilt collection filters and ran continuous A/B tests

/First A/B test impact

  • +76% revenue per session
  • +47% conversion rate
  • +20% average order value

Revenue per Session

Conversion Rate

Avg. Order Value

Total Revenue

Orders

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/LET’S BUILD WHAT’S NEXT

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